Privacy Policy:
Fast Paced Operation, which owns, produces and operates the Yurth web site (“Website”) (Fast Paced Operation and the Website may be referred to collectively as “Yurth”, respects the privacy rights of visitors to the Website, and we have prepared this “Privacy Policy” so that you will know just how and when we collect “personal information”, and how we use personal information. “Personal information” is information that can specifically identify you such as your name, phone number and email address. By using the Website, you acknowledge that you have accepted the terms set forth in this Privacy Policy and User Agreement for the Website as to Yurth’s processing of information (including personal information) which you provide to Yurth.
Information Collected on the Website
In order to use certain portions of the Website, we may ask that you become a registered Website user by providing certain personal information such as your email address, year of birth and zip code, as well as creating a user name and password. This information will help us properly identify you as a registered user, enable us to customize the Website for your use, and provide faster more efficient customer service.
We may also ask Website “visitors” (which includes registered and non-registered Website users) to voluntarily provide additional information, including personal information, such as phone and fax numbers, gender, date of birth, income level, occupation, demographic information, and personal consumer preferences. These requests will be marked “optional” (or the equivalent), and we hope that you will participate as your responses help us better know and support our customers. For example, by learning about your needs and interests, we may be able to better tailor specific features, promotions and other notifications within the Website user community. We may also use your registration information and other information you provide to us to create aggregate and anonymous data (in other words, aggregate or statistical information about groups of users, which cannot be used to identify a particular individual). We may use this aggregate and anonymous data for marketing or share it with our sponsors, business associates, or other affiliated companies. Rest assured that we only share your specific personal information with third parties with your prior authorization or as set forth in this Privacy Policy.
Yurth may offer various newsletters to inform Website users about changes or postings to the Website, as well as promotions or special offerings by Yurth or third parties posted on or offered through the Website. When registering as a Website user, you may identify whether you would like to receive these newsletters. If you change your mind at any time, just let us know by following the directions listed below under “Contacting Yurth”.
Contests and Promotional Events
On occasion, we may make certain contests, sweepstakes or other promotional features and events (“promotional events”) available to Website users and we may request that participating users provide additional personal information. This information may be used to administer the promotional events and notify winners, as well as to create and use aggregate and anonymous data. If a promotional event is offered or sponsored by, or co-branded with, a third party, you agree that by participating in such events you authorize Yurth to share that personal information which you have already provided to Yurth with the participating third party. You further acknowledge that Yurth has no control over how these third parties use your personal information and that they may use it for direct marketing. We therefore recommend that you review the privacy policies of these third parties before participating in a promotional event and, if you do not want Yurth to share your personal information with a third party as set forth in this paragraph, you may “opt out” by not participating in the promotional event.
Security
When you provide Yurth with personal information through the Website, we take reasonable steps to secure any personal information in our possession, from unauthorized access and tampering. However, you should be aware that, as with all online actions, third parties might unlawfully intercept transmissions of personal information or misuse or abuse your personal information collected from the Website.
Yurth also takes reasonable steps to restrict access to the personal information of users of and visitors to the Website, but may provide access as follows: (i) to authorized individuals who may use the personal information as set forth in this Privacy Policy, the Website User Agreement of Use, or any other applicable agreement between you and Yurth; (ii) to provide you with customer service; (iii) to protect the rights, property and safety of Yurth, its subsidiaries, affiliates, business associates, or co-brand partners, visitors of the Website or others; (iv) as may be required of Yurth in order to comply with a legal process in any applicable jurisdiction (e.g., court order, subpoena, search warrant, law enforcement request); or (v) in the event of a bankruptcy, merger, acquisition, joint venture or other business combination involving us.
Use of Forums and Communities
If you use any of the forums or communities made available on or through the Website, please remember that any information disclosed in these venues is automatically made public. You should exercise caution when disclosing any personal information in the forums and communities, as you do not know who will access and use your personal information or for what purposes. Yurth is in no way responsible for the accuracy, use, or misuse of any information that you disclose or receive through these venues.
Cookies
Cookies are bits of electronic information that a website can transfer to a visitor's hard drive to help keep records of the visitor’s use of the site. Cookies allow website operators such as Yurth to help customize the site to the visitor's individual preferences. The use of cookies is standard on the Internet, and many major websites use them. Although most web browsers automatically accept cookies, generally you can change your browser either to prevent this or to notify you whenever you are sent a cookie. Yurth uses cookies, and may associate information collected through its cookies with individual users, as well as use them to create aggregate and anonymous data. Yurth uses its own cookies for its application, ad server and web analytics. If you choose to not accept the Yurth cookies, you may not be able to access certain Website features.
Yurth also may allow third party vendors to set and access cookies on your computer. These cookies permit vendors to identify you as a film enthusiast when you browse the Internet, as well as track, among other things, reach and frequency. Third party vendors are not authorized to use cookies through the Website to collect your personal information. However, as Yurth does not control these vendors, Yurth strongly encourages you to review the vendors’ related policies in order to be informed about how they use cookies. If you choose to prevent cookies from tracking you on the Website, you will not receive cookies from either Yurth or any third party via the Website
Yurth may also collect IP addresses to analyze trends, administer, the Website, track users’ movements, and gather general demographic information. The collection of IP addresses and the information this provides is done in an anonymous and aggregate way, and does not provide Yurth with, nor is it linked to, any of your personal information.
Contacting Yurth and Opting Out
If at any time you need to update your personal information with Yurth, you want to opt out (or opt in) of receiving our newsletters or other promotional notices from Yurth, you want to opt out (or opt in) to our sharing your personal information with third parties for marketing purposes, or if you just have a question, comment or concern about how Yurth uses your personal information, simply contact us in writing by sending an email to privacy@yurth.com or by U.S. mail to:
Fast Paced Operation, Attn: Privacy Administrator,
2501 Colorado Ave. Suite: 350
Santa Monica, CA 90404
We welcome all other questions, comments and concerns you may have about Yurth and the Website by email feedback@yurth.com or U.S. mail:
Fast Paced Operation, Attn: Customer Support,
2501 Colorado Ave. Suite: 350
Santa Monica, CA 90404
Third Party Links
The Website may contain links, which, if you choose to click, will lead you to websites controlled by third parties. Yurth is not responsible or liable for the actions of these third parties, including how they process personal information or for the content posted on their websites. If you decide to use a link on the Website to visit another website, we encourage you to review the posted privacy policy to learn how any personal information you provide to that site is processed. Your use of a third party website is at your own risk. However, as Yurth strives to maintain the integrity and quality of the Website, you are invited to send your feedback regarding the sites connected through a link on the Website (including if a link does not work) by sending an email to feedback@yurth.com.
Young Visitors
Yurth encourages parents to spend time with their children online, learn their children’s online interests, participate in the interactive activities offered online and used by their children and for children to obtain parental consent before submitting any information to a website, including the Website.
If a person registering indicates that he/she is under the age of 13, Yurth shall: not collect the child’s personal information; ask the child to provide his/her parent’s consent to register with Yurth; or ask the child to provide a parent’s email address so that Yurth can obtain parental consent to the child’s registration with the Website, subscription to Yurth newsletters, and/or participation in other activities and options made available on the Website. If a user under the age of 13 wants to participate in online activities offered on the Website, we only collect from him/her that information which is reasonably necessary for him/her to participate in the activity. After receipt of a request from a parent, we shall notify the parent what personal information Yurth has collected from his/her child. Such requests or questions regarding Yurth’s privacy practices should be sent via email to privacy@yurth.com or via U.S. mail to:
Fast Paced Operation, Attn: Privacy Administrator,
2501 Colorado Ave. Suite: 350
Santa Monica, CA 90404
If a person indicating that he/she is under 18 submits information and/or content to the Website, Yurth may decide to condition acceptance of such information and/or content to Yurth’s receipt of parental consent. Yurth shall notify the parent of users under the age of 18 if that user wins a contest or game on the Website.
Visitors from the European Economic Area
By providing your personal information to Yurth, you acknowledge and consent to the processing and transferring of your personal information to countries that may not have an equal level of data protection as in the European Union or the European Economic Area.
This Privacy Statement is effective as of 9/5/06. Yurth reserves the right to modify or revise this Privacy Policy at any time at its sole discretion, and is subject to the terms and conditions, disclaimers, and limitations of liability set forth in the User Agreement for the Website.



